Find Out About Viva Voluptuous
If you saw our latest catwalk schedule, you would have seen that Viva Voluptuous is the latest addition to our line up. We’re so excited to have the plus size lingerie and swimwear brand as part of this year’s Curve Fashion Festival. The brand was created by Liz Willis and is exclusively designed for women who are size 16 or above. Being a size 36DD herself, she wanted to being something elegant and sexy to the market. She created the first designs herself and things have progressed from there.
We love it when brands have a real understanding of the products they are selling. It makes us feel like we’re in safe hands ,because they appreciate what plus size women are really looking for.
We wanted to find out a little more from Liz and had a chance to ask her a few questions and find out what her favorite piece from Viva Voluptuous are.
Hi Liz, how did Liz discover that elegant yet sexy plus size lingerie was so hard to find?
I started to do some research for myself and I really struggled to find anything suitable. I then delved deeper and the more I looked into it, I realized that nice lingerie for plus size women does not exist!
How long did it take you to design the first piece of lingerie?
I started to brainstorm over one weekend, drawing up a few ideas and then, by the Monday, I had my first design. The next step was to find a lingerie designer who created the pattern and made the first sample.
Viva Voluptuous goes up to a size 30, which is great! Has it been difficult to provide pieces in these sizes?
It can be difficult to be honest, as I have to persuade the manufacturers to make bigger sizes. As 55% of British women (and 64% US) are plus size, I think it will become easier to find it in the future.
What are your three favorite pieces from Viva Voluptuous?
The LARA Kimono, which is our bestseller. The Black Tankini, as I like to cover my stomach and as I am smaller on bottom the black style gives a more smug fit, which I love! Lastly, the hold ups, we have a range of unique beautiful Italian embroidered and sparkly hold ups.
Currently, we are working on a range of full set bras, knickers and suspenders. It's elegant yet sexy and not your everyday lingerie. We want to ensure out clients feel confident and every level of curvy has the right to wear sexy lingerie. Our customers want to be able to purchase the whole lingerie set, and we are hoping to have a good range by the autumn.
We’re in love with the whole range and couldn’t help picking a few of our own favourites too. With swimwear available in cup sizes 32C up to 46J, 14 to 30 the Sabrina and Audrey bikinis really caught our attention. The retro tankini set is adorable. With a mix of floral and polka dot it’s a match made in heaven. The prints are just stunning and they tops are sold separately from the bottoms so you can mix and match.
As for the lingerie, well that’s gorgeous too. We were blow away by the bright red Nicola baby doll and the gorgeous freshness of the yellow Celia Kimono gown. Anything but boring, right?
We can’t wait to see what Viva Voluptuous brings to the catwalk and we’re excited to see the new pieces coming soon.